WPBT2 will broadcast "Mexico, The Royal Tour" once more (it was already aired here in Miami on September 21st and 25th): on Tuesday, September 29th at 2AM. It's worth your time to watch this wonderful, one hour show and we encourage you to record this program for future viewings with your and your family - as well as your business colleagues.
Please Watch "Mexico, The Royal Tour" - For Business and For Pleasure
There's something for everyone here - this program is not just for kids or those who love to travel. This one hour tour of Mexico, given to host Peter Greenberg by Mexico's President, Felipe Calderon, is an education to those here in South Florida and Miami who are doing business with Mexican investors and Mexican businesses.
I was born in Mexico, and share a love of the country with my family and friends. However, many in South Florida unfortunately are not aware of Mexico's complexities, her beauty, and the depth of her culture.
Travelers to South Florida in wintertime, for example, are shocked to find that it does get cold here in February - and not everyone on the sandy beaches looks like they just walked off the set of hit TV shows like CSI: Miami or Burn Notice.
President Calderon Serves as Tour Guide to Many Spectacular Places
In this one hour television show, viewers are given a glimpse into multifacted, marvelous Mexico - something that those who love Mexico will find charming. For those who don't know Mexico as well, they will walk away with a new-found appreciation for the country. Something that might serve them in good stead when they are dealing with Mexicans coming into our area to invest or do business: there is a reason why Mexicans adore Mexico.
Details are here, in the press release from President Felipe Calderon:
“Mexico, The Royal Tour” Program Presented
07 Sep 2011 | Comunicado
Press Release 166/11Tourism Secretariat
• The aim is to boost promotion abroad and show the wealth of Mexico’s tourist attractions.
• The program will have a potential audience of 100 million persons in the United States and 300 million persons abroad.
• The Mexican president decided to take part in this enormous effort.
In order to boost promotion abroad and show the wealth of Mexico’s tourist attractions, the Tourism Secretariat presented the “Mexico the Royal Tour” program, produced by the US television network PBS.
Tourism Secretariat Gloria Guevara Manzo explained that the program was recorded to support tourism in Mexico, which is why Mexican President Felipe Calderón agreed to participate in this project. This confirms his commitment to an activity on which millions of Mexicans depend.
The Sectur director explained that The Royal Tour is one of the most successful programs in the world for tourist promotion, since in the four countries where the program was previously recorded (Jordan, New Zealand, Peru and Jamaica), tourist promotion has been boosted internationally, attracting a large number of tourists.
The president announced that the program will have a potential audience of 100 million persons in the United States and 300 million persons in the rest of the world.
Accompanied by the Assistant Director General of Tourist Promotion in Mexico (CPTM), Guevara Manzo said that tourism is a national priority, which is why this type of initiative is being carried out to attract larger numbers of visitors.
As a result, 2011 was declared Tourism Year in Mexico and the National Tourism Agreement was signed, establishing the basis to position Mexico as one of the world’s five most popular tourist destinations.
The Sectur director explained that this initiative will enable us to attract more national and foreign tourists, which, in addition to increasing tourist spending, will encourage job creation in an activity that currently employs 7.5 million Mexicans.
Gloria Manzo said that the production of this program did not entail any cost for the Mexican government, since it had the support of three sponsors.
The program highlights t Mexican food, as well as the promotion of destinations belonging to the cultural, adventure and nature tourism sectors.
This program was recorded in ten days, during which the production team visited Baja California Sur, Campeche, Chiapas, Chihuahua, Mexico City, Mexico State, Jalisco, Michoacán, Quintana Roo, San Luis Potosí and Yucatán.
The tourism secretariat said that many other countries have tried to have this program recorded, such as Brazil, a country Mexico managed to beat as regards time.
Once the Royal Tour was persuaded to record its program in Mexico, the production firm proposed the tourist destinations to be recorded and we decided on them together.
Assistant Director General of the Mexican Tourist Board, Rodolfo López Negrete, said that the Royal Tour reinforces the campaigns to promote Mexico in international markets.
The aim of this television program, explained López Negrete, is to show the world part of our wealth of tourist attractions, as well as the activities that can be carried out in Mexico.